Slackbot is a capable assistant for everyone in your company. Marnie is the PMM agent for your sales team. It answers only from what you’ve approved, labels what’s safe to say to a prospect, and shows you what reps are asking.
At a glance
How Marnie and Slackbot compare for a sales team.
Only sources your PMM has approved
Anything in Slack the rep can access, plus connected apps on Enterprise+
Every claim labeled public, internal-only or directional
Follows access permissions, not messaging approval
Built for each deal, claims checked against sources, posted as a canvas
Drafts general briefs and summaries on request
The best customer story for the deal, with the case study to send
Finds whatever mentions the rep can see
The PMM sees unanswered questions as a gap list
Conversations are private to each user
Sales reps and the PMM who supports them
Everyone in the company, for everyday work
Monthly plan by number of reps, from $299 a month
Included in Slack Business+ ($15/user/month, billed annually) and Enterprise+
When to choose Marnie
Choose Marnie when your reps are answering competitive and product questions in front of buyers, and the answer has to be the approved one. Slackbot will find the thread where someone guessed at a competitor’s pricing last spring. Marnie answers from the battle card you verified last week, and tells the rep whether they can repeat it to a prospect. Choose Marnie too if you want to know what your field is asking: every question Marnie can’t answer lands in your gap list.
When Slackbot may fit better
If your main need is general productivity, Slackbot is a strong choice: summarizing channels, catching up after time off, drafting messages, finding an old file. It’s built into Slack and covers the whole company. If you’re already on Business+ and nobody is selling against competitors yet, it may be all you need for now.
Frequently asked questions
Can we use both?
Yes. They do different jobs. Slackbot helps everyone get through the day. Marnie handles the questions that reach prospects. Reps @mention Marnie when the answer needs to be approved.
Slackbot cites its sources too. What’s the difference?
It’s what counts as a source. Slackbot can cite any message the rep can see, including speculation, outdated pricing and internal-only notes. Marnie only cites sources you’ve approved and labeled.
Do we need Slack Business+ to use Marnie?
No. Marnie is its own Slack app, so you don’t need Slack’s AI features to use it.
See what your reps actually ask.
Try Marnie free for 30 days. Connect your content and get answers to reps in Slack.
Slackbot information is based on Slack’s website as of October 2026. Slack and Slackbot are trademarks of Salesforce, Inc.